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Hive and Aira have formed a strategic partnership to “supercharge” heat pump installs in the UK.
According to a company statement, the collaboration will see the brands increase adoption in the UK by making heat pumps more affordable and accessible.
Through the partnership, heat pumps will scale across the UK through Hive’s customer referrals, it noted, saving more people up to 29% on their heating costs.
Dan Rosenfield, managing director of Hive, said: “Our partnership with Aira brings together the best of British tech and innovative Scandinavian design to provide customers with more choice in how they electrify their home heating.
“Domestic heating is one of the largest emitters of carbon in the UK which is why we’re collaborating with other like-minded businesses to address this challenge and help customers make the switch to a lower-carbon future.”
Martin Lewerth, Aira Group CEO, added: “In some of the coldest parts of Europe such as Scandinavia, heat pump technology has been widely used to heat homes for decades, and yet, nations like the UK are still in the very early stages of adoption.
“Building on Hive’s leadership in the smart home space, this partnership will help solidify heat pumps as a cleaner and more affordable heating solution for UK households, increasing awareness and accessibility – and ultimately supporting the clean-energy transition.”