Installers expect a hectic 2016, but believe top class boilers and technical support are key to their success, an Ideal Boilers’ survey has revealed.
The survey, the first of Ideal’s planned biannual installer business surveys, showed 82% of installers questioned pin-pointed reliable products as essential, while 72% demanded superb technical support. Longer warranties, training support and customer service were all identified as crucial.
Encouragingly 72% of installers are anticipating more business growth in 2016, after 64% enjoyed better trading conditions in 2015 than in the previous 12 months. However despite the anticipated upturn in business, 60% weren’t expecting increased competition in 2016 and 68% are bracing themselves for increased overheads, with increases in insurance, materials and the need to provide work place pensions, identified as potential problems.
When asked if they could change one thing about the heating industry 75% of installers said restricting sales of boilers and parts to Gas Safe registered heating engineers.
Carrie Young, head of marketing at Ideal Boilers, said: “We understand first class boilers and technical support are essential to our customers, which is why we’ve invested heavily delivering them.
“It’s great news so many are confident about 2016. All businesses have obstacles to overcome and Ideal Boilers will continue to help in any way we can by providing technical, customer service, training and marketing support to our installers.
“We all hope this year will be a bumper year for business and would like to wish our customers, and our potential customers, a happy and prosperous 2016.”