Salamander Pumps believes that it has the range to persuade plumbers, who prefer to fit brass pumps, to consider new options and selling points when choosing what to recommend and fit. Up to now, many installers would have been unaware of new options in the brass pump market but research and development investment over the last five years, has established the core technology platform which allows Salamander to target all sectors of the domestic pump market. Brass pumps are worth 40% of the market and the new generation of Salamander pumps includes CT Force as part of Salamander’s CT range.
CT Force is a robust brass ended variant, with brass impellor, within a range that features improved waterway design for greater efficiency and noise reduction. New motor and switching technology makes CT Force more reliable while also delivering more pressure and flow than before. A universal model provides the solution to negative head installations while it is compact size makes it easy to fit in even the tightest of spaces.
Most plumbers know the popular CT brand but the brass CT Force is something of a revelation to plumbers in terms of its quality engineering and cost.
Forty years in the trade, Stan, from Woodford Green, believes that Salamander gives him plenty of ammunition to win more business. He said: “My choice of brass pumps has always been extremely limited but I can see plenty of reasons to switch to CTForce, such as powerful performance, low noise and easy fit features not to mention greater profitability. I am also impressed with Salamander’s commitment to customer service and the extended guarantee option up to five years tells me it’s a reliable product”.
The company is promoting its brass range with a Time to Change campaign to encourage first time trial. To help them make the switch, installers have the opportunity to claim £120 cashback on their first three CT Force purchases. Installers also have a chance to win an iPad by tweeting a picture of their new CTForce pump. To enter, tweet @salamanderpumps #timeforchange #IswitchedtoCTFORCE. The CT Force brass pumps are suitable for a wide range of shower specific and whole house applications, solving water performance problems throughout the home.
Installers, especially in the London area, are also discovering Salamander’s HomeBoost, a mains booster pump designed for combi boiler systems struggling with low water pressure, a common problem in densely populated areas where water demand is high at peak times. Lawrence, who runs a bathrooms business in Cheshunt, has lined up three or four specifications for HomeBoost. He said: “Working in London, I’m very interested in HomeBoost and have already identified low mains pressure applications where it would be the perfect solution. The electronics and new noise reduction technology is particularly impressive.”
Chris Vallance, sales and marketing director at Salamander, said: “HomeBoost can make a huge difference by increasing water flow up to a maximum of 12 litres per minute. Patented electronics allow HomeBoost to respond to incoming water conditions, thereby offering both an efficient and economical solution to low and variable water pressure. Awarded the Quiet Mark, it’s also independently assessed as the quietest pump in its class.”
Call Salamander Pumps on: 0191 516 2002 for further details on Time for Change and the CT Force cashback incentive or any advice on pump selection, on-site assistance and general problem solving.